CKE China Baby u0026 Children Fair's three-step strategy to control the new future of the stroller industry

by:Ennas      2021-12-27

What does the advent of the second child era mean? What does it mean to build a safe society? What does the explosion of consumption mean? These seemingly unrelated factors are superimposed to create a huge gold deposit in the baby carriage market, but for many baby carriage manufacturers and baby products companies, how do they get the golden key to open this huge mine? The 2017 CKE China Baby Show may be the key to determining the future. CKE China Baby u0026 Children Exhibition has been in development for more than 30 years. It has rich exhibition experience and fruitful exhibition results. Aiming at the development of the baby stroller industry in 2017, it has summarized a three-step strategy. The first step: Positioning the high-end industry as a benchmark. The military is focused on targeting, and the positioning of CKE China Baby u0026 Children Show can be summarized as: high-end, safe, and elite brand. Modern society has entered the era of quality consumption, especially in the infant and child industry. People have reached the point of being 'critical' on the quality of products. From material inspection to safety testing, every step will become the key to determining the fate of the brand. CKE China Baby Show has high demands on brands. Aside from the common international brands, as far as domestic national brands are concerned, Baobao has participated in the exhibition for many years. As a domestic classic, it has been engaged in the production of strollers for nearly 20 years. It has advanced production equipment and strong technical force. , With advanced automatic production lines, forming a one-stop industrial chain enterprise from design, development, manufacturing, and sales. It has successively passed international SGS, CE, EN1888 series certification, and national 'CCC' certification. Its products are in appearance and safety performance. All are fully recognized. Well-known brands such as Huizhi, Aidu, Oushi, Master and Qiyue will all appear at the 2017 CKE China Baby u0026 Child Fair. It is this high-end positioning that makes China Baby u0026 Child Fair a new benchmark in the industry. The second step: international participation to develop a set trend. Outstanding branches do not make spring, and the blossoming of a hundred flowers has become an inevitable trend in the baby industry. Although China is known as the No. 1 manufacturing country, overseas brands have unique advantages in terms of core technology and brand building. Therefore, if they want to develop, it is not enough to rely solely on domestic brands. Combining Chinese and Western products is a good recipe. The integration of domestic and overseas markets was prominent in the CKE China Baby u0026 Children Show. For example, the strong joining of the Swedish brand Emmaljunga. As a world-renowned baby stroller brand, Emmaljunga is the world’s top stroller brand. Founded in 1925, it has a long history and is famous for its safety, comfort and excellent shock absorption effect. The market share has been recognized by countless consumers. This time it will take root in China and choose CKE China Baby u0026 Children Show as the preferred platform to jointly promote the development of the entire stroller industry towards internationalization and high-end development. The third step: high-end services to determine the area. The service of CKE China Baby u0026 Children Fair is called 'high-end customized service'. The reason for this is because of the scientific and coordinated management of China Baby u0026 Children Fair. Dozens of categories such as strollers, baby walkers, tricycles, bicycles, etc. This tailor-made service has improved the docking efficiency and success rate, and has been highly praised by all exhibitors. The development of the industry pays attention to strategy, and the way of business requires a platform. The 2017 CKE China Baby and Child Show is waiting for you.
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