At the London Toy Fair in the United Kingdom, Phoebe Elf became the most popular toy in 2013
China News Service, January 23. According to foreign media reports, the 'London Toy FairMinecraft) is the most popular product theme at this year's London Toy Fair. According to reports, a variety of popular toys and installations made their debut at the London Toy Fair from the 21st to the 23rd. In addition to building blocks and model trains, the themed toys of movies and TV series and video game-related products are also the focus of attention. The cartoon characters in 'Breaking Bad' and 'A Song of Ice and Fire' have entered the toy market, and Iron Man products are also dazzling, ranging from fluffy pillows to hand-painted statues. The size of the UK toy market in 2013 was 2.9 billion pounds, down 1% from 2012. Total toy sales were 364 million pieces, a 5% decrease from 2012. However, the average toy price has risen from 7.52 pounds in 2012 to 7.92 pounds. Furby's sales last year jumped 66% from 2012, becoming the most popular toy in 2013.